Skillboost.io
Content Marketing Manager with focus on building the brand, marketing strategies and digital design.
Duration
April-October 2023
↳ Description
As a freelance designer with a passion for crafting beautiful and functional designs, I specialize in helping brands build strong identities and create memorable digital experiences. My experience as a Content Marketing Manager allows me to blend creative UX/UI design with strategic digital marketing to deliver solutions that not only look good but also drive results.
I’ve worked with SaaS platforms like Skillboost, where I played a pivotal role in developing a vibrant, easy-to-use e-learning platform. From buyer journey analysis to uncovering unique competitive advantages, I ensured that Skillboost stood out in the crowded e-learning space. Using a mix of storytelling and modern design principles, I created a brand identity that’s sleek yet playful, making learning more engaging and accessible.
When it comes to e-learning solutions, I focused on providing users with versatile tools, like our course creation tools and customizable e-learning templates. With a user-friendly drag and drop builder, customers could easily add text, images, and videos, creating stunning online courses without the hassle.
But design isn’t just about the platform – it’s about how you engage with your audience. That’s where my social media marketing strategies come in. I’ve designed engaging animations, informative ads, and fun content that boosts brands’ visibility and credibility online. My goal is to help businesses grow through eye-catching visuals and smart marketing strategies that truly connect with their audience.
If you’re looking for a freelance designer who can help you stand out from the competition, drive engagement, and create a lasting impression, I’d love to collaborate on your next project!
Brand Identity & Guidebook
Infographic
of platform
A big part of creating a sales funnel for future clients is to create eye catching but informative animations of the simplicity and advantages Skillboost have. Below you can see a section of the website that I build together with the animations and copywriting I’ve created to display the platform.
1. Create
Choose a template
or create your own
- Multiple templates designed for different needs
- Create courses, guides, checklists, quizzes & surveys
- Coherent design that saves time
2.Edit
Create efficiently
and stylish
- Ready-made modules for your needs
- Drag & Drop make it easy to create
- Quickly add texts, images and video
3. Share
Automate the delivery
of content
- Share directly via link or QR code
- Automate emails with clear processes
- Reduce the risk of something being forgotten
- Save time on recurring tasks
Social Media
Leveraging social media is vital for promoting
e-learning. It enables the company to reach a wide audience, engage with potential learners, and establish credibility through simple, fun and informative content.
Examples of stories & ads (Swedish)
